Philips
Philips is a leading technology company with Dutch roots. The brand is known for its innovative solutions in healthcare, consumer technology and lighting. Ease of use and sustainability are at the heart of everything they do.
What do we do for Philips?
We’ve already completed numerous projects for Philips and continue to help shape new campaigns, retail materials and trade show experiences. A collaboration built on vision and continuity. Below, you’ll find a selection of projects we’ve created for Philips.
POS materials
Discover the POS materials we developed for Philips: clever pallet corners, clear USP cards, practical leaflets and table tents. All designed to stand out in-store and inform at a glance.
You can find our work in various stores including Mediamarkt, Vanden Borre, Këfel, Carrefour and many more.
Pallet corners
For Philips Germany, we designed pallet corners that allow in-store communication about Philips coffee machines without the need for a full display. A smart, space-saving solution that still delivers strong visibility.
For the launch of five new Saeco coffee machines, LX Concept designed modular displays, spec cards, wobblers and promo materials that enhance the in-store coffee experience.
Campaigns
Discover the campaigns we support for Philips: from mid-year activations (VJA) and end-of-year actions (EOY) to targeted cashback campaigns and product launches. Always with strong visuals, clear communication and real impact in-store.
You can find our work in various stores including Mediamarkt, Vanden Borre, Këfel, Carrefour and many more.
VJA and EOY campaigns
For the mid-year (VJA) and end-of-year (EOY) campaigns, we develop targeted materials such as leaflets, table tents, cashback buttons and cashback ESL tags (electronic shelf labels). These boost in-store visibility and drive purchases at the right moment.
Collaborations
We designed a cashback campaign for McCain Airfryer Fries and Philips Airfryers, brought to life through leaflets and buttons.
For the De Slimste Mens ter Wereld campaign, LX Concept supported Philips with eye-catching POS materials and 3D visualisations.
For Philips OneUp, we handled the full in-store activation. From concept to execution, we ensured a consistent and eye-catching presence on the shop floor.
The Philips OneUp page is under construction.
More information coming soon.
Event booths
Discover the event booths we create for Philips: thoughtful designs that bring together brand, product and experience in a striking and functional presentation. Flawlessly executed from concept to completion.
Baristina Event booth
For Baristina, we developed a versatile event booth that informs, invites tasting and drives sales. Visitors explore the range, test products and receive clear guidance. The well-structured layout and welcoming atmosphere build trust and encourage purchase. A well-designed booth speaks louder than words.
Shop-in-Shop
A Shop-in-Shop is a dedicated branded space within an existing store where one brand showcases its products and experience in a unique way. For Philips, we created a concept that evokes a warm, homely feeling. Customers literally step into a space that reflects the comfort of home, allowing them to discover the products in a familiar setting. This approach maximizes brand experience, increases visibility and invites interaction – significantly boosting purchase intent.
Animation and video
Commissioned by Philips, we created animations for MediaMarkt to be shown on entrance displays and in-store TVs.
Mediamarkt screens
We developed dynamic animations displayed both on large entrance screens and in-store TVs. These animations instantly capture attention, enhance brand experience and deliver a clear, engaging product presentation within the retail environment.
"Really well done, I’m truly impressed!"
